Running a healthcare clinic is no small feat. On top of attending to patients and other day-to-day responsibilities, you also have to put in the effort to market it online. Luckily, coming up with effective promotional strategies has become a lot simpler thanks to the help of some online tools.

In this article, we’ll go over the top online platforms you can leverage for successfully marketing your healthcare clinic. From AI-powered design tools to beginner-friendly drag-and-drop editors, these tools can help you create eye-catching graphics to help build trust and elevate your online presence.

The Best Free Online Tools to Market Your Healthcare Clinic on Social Media

Here is a more in-depth look at the most recommended online platforms for promoting your healthcare clinic online:

1.    Canva

Overview

Canva is a free online design tool that helps users create various design types, such as posters and short video projects. With its user-friendly drag-and-drop tool, Canva provides a simple and easy-to-navigate interface for content design and management.

Key features

• Video editor
• Instant animation
• Schedule social
• Templates

Pricing plans (per month)

• Free
• Pro (15)
• Team ($10)

Best feature for healthcare posters

While most of Canva’s built-in assets are only accessible on its paid tiers, the tool’s library of free stock images and design elements can be a big help when creating healthcare posters. Users can also upload different logos and fonts on top of Canva’s asset library.

2.   Adobe Express

Overview

Adobe Express is another online design tool from the Adobe Creative Cloud Suite. Often cited as a much simpler alternative to Photoshop, Adobe Express offers an intuitive drag-and-drop interface for basic graphic design needs. Additionally, the tool also offers limited social media management features.

Key features

• Adobe Stock photos and videos
• Educator resources tab
• Generative AI
• Cloud storage

Pricing plans (per month)

• Free
• Premium ($9.99)
• Teams ($7.99)

Best feature for healthcare posters

For more dynamic posters and social media graphics, Adobe Express offers user-friendly features for animation. The tool also offers an AI-powered video editor, which can be useful for creating social media reels.

3.   VistaCreate

Overview

Formerly known as Crello, VistaCreate is an online graphic design platform for creating social media posts and presentations. Similar to other tools, VistaCreate also offers a built-in drag-and-drop editor and Brand Kit tools.

Key features

• AI Object Remover
• Enhance photos
• Photo grid
• Picture outline maker

Pricing plans (per month)

• Free
• Pro ($13)

Best feature for healthcare posters

For users in need of robust photo editing features for their healthcare posters, VistaCreate may be a good option to consider. The tool offers different image masking tools, including effects and filters for more dynamic photos.

4.   Piktochart

Overview

Piktochart is another cloud-based platform for creating and designing visual content. Compared to other tools in this list, however, Piktochart mainly offers tools for turning data-driven material into easily digestible visual content. Additionally, Piktochart also offers selected AI-powered design tools, including eLearning content for certain design features.

Key features

• Premium icons, illustrations, and 3D graphics
• PNG, PDF, PPT downloads
• AI presentation maker

Pricing plans (per month)

• Free
• Pro ($29)
• Business ($49)
• Enterprise (Enterprise)

Best feature for healthcare posters

If you’re in need of an online design tool for creating healthcare infographics with data and graphics, Piktochart is a good option to consider. The tool offers a versatile set of data visualization assets and tools, including templates specifically designed for infographics and other information-heavy content.

5.   PosterMyWall

Overview

PosterMyWall is an online graphic design tool with built-in features for social media marketing and management. With PosterMyWall, users can choose from over 1M+ free and customizable templates, including various healthcare-related posters for different needs.

Unlike other online graphic design tools, PosterMyWall offers all-in-one features perfect for small businesses or those without any experience in graphic design, looking for a convenient way to improve their online marketing strategy.

Key features

• AI tools (caption writer, text-to-image generator, etc.)
• 1M+ free and customizable templates
• Content Planner for social media management
• User-friendly drag-and-drop editor

Pricing plans (per month)

• Free
• Premium ($9.95)
• Premium Plus ($29.95)

Best feature for healthcare posters

Whether you’re a healthcare practitioner or a social media manager for a healthcare clinic, PosterMyWall offers a ton of handy features for content creation and marketing needs. In particular, PosterMyWall offers one of the largest template libraries for healthcare content, including a useful Brand Kit tool for consistent and on-brand content.

How to Make an Effective Health Poster Using an Online Design Tool

Aside from having a handy online design tool to create healthcare posters, we’ve also prepared some quick and easy tips to help you design engaging and informative visual content:

1.   Start with a template

When it comes to creating health posters, starting your design with a template can make a big difference. Instead of beginning from scratch, you can simply browse through templates for health posters that you can customize according to your needs.

2.   Use a Brand Kit tool

If you want to create more consistent and on-brand designs, a Brand Kit tool can help. Instead of restarting your designs from scratch every time, you can simply store your brand’s specific logo and color palettes for a more streamlined design process.

3.   Limit your fonts

One design principle you should not ignore when creating posters is the Font Rule or Typography Limit. Simply put, this rule suggests that you should limit the use of font styles to 2 to 3 at most for a more consistent and professional-looking design.

4.   Add graphics

Aside from having a clear message and a consistent branding style, it’s also essential to choose high-quality and relevant graphics for your design. But if you don’t have your own photos, browsing through a stock photo library can be tiresome.

As a quick fix, you can simply utilize a handy AI Images tool to generate your own desired images within seconds.

5.   Include a CTA

Whether you’re enticing your audience to join an upcoming mental health webinar or encouraging them to fill out a survey questionnaire, adding a clear call-to-action (CTA) to your health poster is essential.

This can be something as simple as a catchy phrase or slogan at the end of your poster. For additional support, you can also consider adding the following design elements:

• QR codes
• Website link
• Form submission link

Which is the Best Online Design Tool for Creating Health Posters?

While there are a lot of free and user-friendly online design tools on the market, we highly recommend checking out PosterMyWall due to its versatile and beginner-friendly features. With over 1M+ templates to choose from, users can easily create different types of healthcare posters for various needs.

Not only that, but PosterMyWall also offers highly affordable pricing tiers for users in need of additional useful features, such as social media management and marketing tools.

Don’t have any background in graphic design? No problem! PosterMyWall’s interface is highly user-friendly and easy to navigate with little to no learning curve.

Design Your First Healthcare Poster

If you’re looking for an easy and cost-effective way to promote your healthcare clinic online, you’re in the right place. Whether you want to design an upcoming webinar poster or social media graphics, these online tools can help elevate your online presence to reach more patients.

You don’t need complicated software or a hefty budget to get results—with the right online design tool, you can create informative visual content that speaks volumes.